Simon Lyster is a Crane Firm partner, based in the United Kingdom, who works with our clients on projects associated with business development and international market development projects. After spending nearly 30 years working for both public and private sector companies and organizations, he is applying his skills and knowledge to support our clients.

Simon has extensive experience growing both European and international companies’ markets and aligning their products to meet their customers’ needs. He works with senior executives as well as with development, sales, marketing, and production teams to meet the needs of different markets.